American Restaurant Giant Carl’s Jr® to be Official Food and Beverage Partner at ONE Fighting Championship™
27 March 2012 – Singapore: ONE Fighting Championship™ (ONE FC) is proud to announce that Carl’s Jr® will be the official food and beverage sponsor for ONE FC. Leading American quick service hamburger chain Carl’s Jr®, known for its quality and variety of great tasting food, has provided Southeast Asian restaurant goers with fresh to-order great-tasting burgers and sandwiches since 2005.
Mr Calvin Tan, CEO of Carl’s Jr® Singapore said, "Since ONE FC’s inaugural event in September last year, ONE FC has grown to be the biggest Asian MMA promotion worldwide. By bringing top-class match-ups between some of the most renowned fighters to the fans, it's easy to see how ONE FC is committed to being big on action. Similarly, with a history of serving up big, decadent burgers, Carl’s Jr® is known worldwide for packing a punch where taste is concerned. As such, we firmly believe that this partnership will amplify both our interests in providing satisfaction to the legions of MMA and burger aficionados in Southeast Asia."
Mr Victor Cui, CEO and Owner of ONE Fighting Championship™ said, “I am extremely proud to announce this partnership with Carl’s Jr®. Go big or go home right? Carl’s Jr® is one of the world’s most successful restaurant chains and I look forward to welcoming the brand to our list of prestigious partners for ONE Fighting Championship™. This is going to be epic!”
ONE Fighting Championship™ and True Fitness Form Partnership
26 March 2012 – Singapore: ONE Fighting Championship™ (ONE FC) is excited to have signed a partnership with True Fitness. True Fitness is one of Asia’s largest fitness and wellness corporations offering its members state-of-the-art fitness facilities and a variety of classes ranging from core strengthening and yoga to high intensity body combat. True Fitness is at the forefront of developing the fitness experience for the Asian consumer. The partnership between True Fitness and ONE FC brings together two premium brands that represent fitness and athletic excellence.
CEO of the True Group Mr. Patrick Wee said, “True Fitness is a leader in the fitness and wellness industry, while ONE Fighting Championship™ is at the forefront of the Asian MMA industry. The target consumers that True Fitness reaches out to, understand the importance of health and fitness and are able to identify with the level of athleticism that ONE FC fighters possess. Our brand partnership brings together two industry leaders, and the potential of what can be achieved is immeasurable.”
CEO and Owner of ONE Fighting Championship™ Mr. Victor Cui said, “True Fitness has a reputation as one of Asia’s leading fitness gyms. They are a premium fully state-of-the-art fitness facility gym brand and I am honored to have ONE FC working in partnership with them!”
ONE Fighting Championship™ and Sony Forge Partnership
26 March 2012 – Singapore: ONE Fighting Championship™ (ONE FC) and Sony South East Asia (Sony), have formally signed a partnership for ONE Fighting Championship™. Sony South East Asia is responsible for the marketing, sales and service of consumer as well as broadcasting and professional products in Singapore. It also manages distribution and trading businesses from Singapore to various parts of Asia. ONE FC and Sony are brand leaders in their respective industries and this synergistic partnership will promote and foster further growth for both organizations.
Mr. Kengo Kurokawa, Head of Digital Imaging of Sony South East Asia said, “Sony has been a market leader for consumer electronics in Singapore for decades. We are a quality trusted brand and have a track record of working with partners who are trailblazers in their own industries. ONE Fighting Championship™ is precisely the kind of world class event that we want to be associated with and we are very excited over this opportunity.”
Mr. Victor Cui, CEO and Owner of ONE Fighting Championship™ said, “Signing a partnership with Sony is a phenomenal step forward for ONE FC. We are the largest MMA organization in Asia and now with our partnership with electronics giant Sony, the future definitely looks bright.”
The next ONE Fighting Championship™ event takes place on 31 March 2012 at the Singapore Indoor Stadium. Tickets for the show in Singapore are on sale via www.SISTIC.com.sg.
About ONE Fighting Championship™
Headquartered in Singapore, ONE Fighting Championship™ (http://www.onefc.com) is Asia's largest mixed martial arts organization. ONE Fighting Championship™ hosts the best Asian mixed martial artists and world champions on the largest media broadcast in Asia. ONE Fighting Championship™ has partnered with ESPN STAR Sports, the number one leader in sports content, for an unprecedented 10-
year cable television deal with a coverage that spans across 24 countries in Asia.